We, the limited liability company
are the operator of this website and the provider of those services offered within it, and are consequently responsible for the collection, processing and utilisation of data related to individual persons as defined by the German Federal Data Protection Act (“BDSG”) and the German Telemedia Act (“TMG”). The proper handling of your personal data is a matter of special concern to us. We are therefore gladly informing you about how your personal data is handled in the following.
We use your personal data in compliance with the statutory data-protection regulations in force. In the following we explain the kinds of data we collect, how they are used by us, and which rights you are entitled to with respect to us concerning the use of your data:
1) Collection and storage of personal data
a) Upon visiting our website
In the event of a visit to our website, our servers temporarily save each case of access in a log file. The log files are stored on the server for approx. 1 year. This is a default setting of the operating system on the server. This data is used exclusively for the purpose of ensuring availability and, if necessary, for error rectification.
The following data are captured and stored thereby without any action on your part:
– the IP address of the enquiring computer;
- the date and time of access;
– the name and URL of the retrieved file;
– the website from which access is taking place;
- the operating system on your computer and the browser you have used;
– the name of your Internet Access Provider.
b) Upon making contact
Insofar as you make contact with us via our website to order informational material, to express product wishes, to address questions, ideas or suggestions for improvement to us, to offer praise or have any other matter of concern, we collect the following data:
– form of address (i.e. Mr, Ms etc.)
– e-mail address
– Information regarding the concrete matter of concern to you (type of product information, questions, ideas, suggestions for improvement, praise or other statements)
The data are collected to enable the completion of shipment of the desired information or to enable the processing of any other matters of concern.
You shall furthermore be requested to state additional data, however these data and further details are given voluntarily:
– first name
This information is used to personalize your request.
In the case of a complaint, we require further information from you:
– best before date
– Machine data
We need this information to check and clarify your complaint.
We will be happy to provide you with information about the data stored about you. Please refer to Section 6 of this data protection declaration for further Details.
c) in the private area for the press or the expert area
2) Use of personal data (purpose of capture and storage)
The use of your personal data occurs for the purpose of transacting the existing contractual relationship with you.
– We need your name and address in order to be aware who our contractual partner is: in other words, to whom are we rendering our services and with whom are we settling accounts for them.
– We need your contact data (e-mail address) to send you confirmation of your registration as well as for any questions that arise.
3) Web analytics services
a) Google Analytics
– browser type / version;
– operating system being used;
– referrer URL (the previously visited website);
– host name of the accessing computer (IP address);
– time of the server query
– approximate location of the accessing computer,
is communicated to the server and stored there.
are usually transferred to a Google server in the USA and stored there. However, due to the activation of IP anonymisation on this website, your IP address will previously be reduced by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website and Internet use. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data.
You can also prevent the collection of data generated by the cookie and related to its use of the website (including its IP address) and the processing of this data by downloading and installing a browser add-on.
b) Google Adwords
We equally make use of the “Google AdWords” service. This means that a cookie is placed whenever the user reaches our website via an advertisement on Google. The cookie is automatically deleted after 30 days and does not serve towards personal identification. If the user visits our website and the cookie has not yet expired, we can detect that the user has clicked on the advertisement and was routed to our website. A tracking of the user via his/her activities on other websites is not possible by means of this cookie because each AdWords customer receives a different cookie. The information captured with the help of the cookie serves us for purposes of statistical analysis in order to find out the number of users who clicked on a Google advertisement and were routed to our website. However, we do not receive any information whatsoever which possibly enables personal identification of the user.
The user can prevent the installation of the cookie via an appropriate setting on his/her browser.
c) Use of the remarketing or “similar target group” function of Google Inc.
4) Social plugins
Social plugins from Facebook are used on the pages of our internet website to make the online shop more personal. We use the “Like” or “Share” buttons to accomplish this. This situation deals with an offer from the enterprise Facebook Inc. (1601 Willow Rd., Menlo Park, CA 94025, USA) based in the USA.
Whenever you call up a page in our web presentation that contains this kind of plugin, your browser establishes a direct connection to the servers at Facebook. The content of the plugin is transmitted by Facebook directly to your browser and integrated into the page on the website by the browser.
In turn, by integrating the plugin Facebook receives the information that your browser has called up the corresponding page in our web presentation, even if you do not possess a Facebook account at all or are momentarily not logged in at Facebook. This information (including your IP address) is transmitted by your browser directly to a server at Facebook in the USA and stored there.
If you are logged in at Facebook, then Facebook is able to directly assign the visit to our website to your Facebook account. Whenever you interact with the plugins, for instance by activating the “Like” or “Share” button, the corresponding information is equally transmitted directly to a server at Facebook and stored there. In addition, the information is posted on Facebook and shown to your Facebook Friends.
Facebook is able to make use of this information for the purpose of advertising, for market research and for designing Facebook pages as needed to suit demand. Facebook does this by creating usage, interest and relationship profiles, for example to analyse your use of our website with respect to the advertisements shown on your account at Facebook, to notify other Facebook users regarding your activities on our website, and to render other services associated with using Facebook.
We make use of appropriate technical and organisational security measures in order to protect your data against accidental or deliberate manipulation, the loss thereof in whole or in part, the destruction thereof or against unauthorised access by third parties. Our security measures are improved in alignment with technological advancement on a continuous basis.
6) Disclosure, amendment, correction and deletion of data
You are entitled to the right of disclosure pertaining to the personal data being stored about you and the right to amendment and correction of incorrect data, as well as the blocking and deletion thereof.
To obtain disclosure regarding your personal data, to instigate a correction of incorrect data or the blocking and/or deletion thereof, and for questions requiring greater detail concerning the use of your personal data, please contact:
data protection officer
Tel.: +49 (0)751 / 887-0
Fax: +49 (0)751 / 887-109
You can retrieve it at any time on our website at http://minusl.de/en/privacy-policy/ and have it printed out.